It was nice just being recognised and being part of it."
However, they didn’t see an uptick in viewership throughout the month despite being part of the campaign.
Twitch Ambassador ReadySetBen also didn’t see an increase in viewership.
Previous years have included billboards and bigger social media campaigns.
You did appear on recommended shelves, but it’s always people you already follow.
It’s so hard to find new creators with that."
Twitch Ambassador Ebonix was part of the team but lacked the motivation to fully commit.
“What is being on the front page going to do?”
“I did feel like it petered out a little bit towards the end of the month.”
ReadySetBen said Twitch is “consistently learning” and admitted the size of the platform can make support difficult.
This Pride Month was a BLAST Thanks to all the amazing creators who took part in our celebration.
“We over indexed,” she said.
“We have to solve for the amount of people that want to be participating in Pride.
“Yes, the site can change.
We can move everything around,” she said.
And that does mean taking risk.”
“I would really, really, really like to have a LGBT+ guild.
That’s important to me.”
Of course, Twitch isn’t the only company criticised for solely supporting the LGBT+ community during Pride Month.