“The quality threshold that the consumer demands always goes up.”

“I think it’s hard and it’s getting harder.

And that’s true of all entertainment businesses as they begin to mature,” he said.

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“The quality threshold that the consumer demands always goes up.”

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Take-Two makes AAA games, and not just any AAA games, but some of the biggest in gaming.

Take-Two makes sequels, but also believes in funding new IP.

However, Outlawsunderperformed Ubisoft’s expectations.

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Ubisoftisn’t giving up on the game, however.

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