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Instead, EA used AI and a machine-learning toolset to create the character models.

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Now Playing:EA Sports College Football 25 | Official Gameplay First Look Trailer

That happened just five months before the game launched in July 2024.

College Football 25 reached5 million players in its first week alone.

In the future, it could take six days, he said.

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The aim is to “get to greatness much more quickly,” he said.

Prior to this, Wilson warned thatadvances to AI would lead to job losses.

AI could follow a similar trajectory, Wilson said.

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EA is not alone in its admiration for AI.

Video game actors and performers are now on strike in part over concerns about AI.

Wilson, however, isnot very worried about it.

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